More Health Systems Join National #MaskUp Campaign

Thousands of hospitals send a message to the public: Facemasks can slow the trend

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Rhoda Weiss 310.945.6730

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The number of health systems joining the national #MaskUp campaign encouraging Americans to stop the spread of COVID-19 by following safety guidelines continues to grow. A total of 123 health systems with hospitals numbering in the thousands are now united to help keep Americans safe and stem the pandemic.

The public service campaign is critical to the health and well-being of all Americans. It is a plea from healthcare professionals everywhere: wear a mask and follow other precautions to save lives and help get our country back on its feet. This message is critical as we are on the cusp of vaccine distribution that will take place over the next several months.

One of the public service video messages showing healthcare heroes makes the voices of those caring for our patients clear:

 “You’ve called us heroes. But heroes don’t deserve this. We’ve fought hard to protect our communities. Month after month. Our shields are worn. Our resolve is being tested.
Yet we press on. Because we truly want to see this pandemic end. We put our lives on the line daily to keep you safe. So, do something for us. Wear. A. Mask.”

Every Mask Up

The science says it all. Masks work and they’ve helped slow the spread of COVID-19. Let’s #MaskUp and save lives together.

With the holidays upon us, it is crucial that everyone take precautions to slow the surging pandemic, including wearing masks and limiting contact with people who do not live in your home.

As some of the most trusted hospitals in the nation we know that continuing to take precautionary measures is tough. Here’s what we also know: The science has not changed. Masks slow the spread of COVID-19. Diligently washing our hands stops its transmission. And staying 6 feet apart from those we don’t live with makes it harder for the disease to spread too.

The number of positive cases, hospitalizations and deaths is increasing rapidly. According to the U.S. Centers for Disease Control and Prevention, nearing 15 million people have tested positive for COVID-19 resulting in deaths approaching the 300,000 mark as of Dec. 7.

If current trends continue, hospital leaders are increasingly concerned healthcare facilities will be overwhelmed as shortages of healthy caregivers make it difficult to handle a rapidly increasing number of patients. Unfortunately, this is already happening in parts of our country.

Every Mask Up

Tough times call for strong leaders. Lead by example. #MaskUp to save lives. (Credit: Lynn Johnson / Cleveland Clinic)

The CDC points to recent studies that have shown facemasks successfully limit spread of the COVID-19 virus, protecting those who wear them as well as those nearby. In addition to masking, the CDC suggests that everyone minimize the number of non-household contacts, maintain a physical distance of at least six feet, and limit the amount of time around others, especially while indoors and in poorly ventilated areas.

The next several months will be critical. Though there’s been positive news about vaccine development, widespread distribution is months away. Everyone must remain vigilant, take precautions, and follow public health orders. The country has reached a tipping point. The power to do what is right is in the hands of everyone everywhere.

To reach a broader audience, the campaign also includes messages on television, digital platforms, social media, online information, links to vital health resources and more. Regional health systems and hospitals in many communities across the nation are combining resources, demonstrating they are working together to get through this together.

Visit to learn more about the campaign.

Here are the 123 health systems representing thousands of hospitals.

AdventHealth Nationwide Children’s Hospital
Adventist Health Nebraska Medicine
Advocate Aurora Health Nemours Children’s Health System
Allegheny Health Network NewYork-Presbyterian
Atlantic Health System Northwell Health
Atrium Health Northwestern Medicine
Avera Health Norton Healthcare
Banner Health Ochsner Health
Baptist Health Northeast Florida OhioHealth
Baylor Scott & White Health Oregon Health & Science University
Baystate Health OSF HealthCare
Beebe Healthcare OU Health
BJC HealthCare PeaceHealth
Bon Secours Mercy Health Penn Medicine
Boston Children’s Hospital Penn State Health
Cedars-Sinai Piedmont Healthcare
Centura Health Providence
Children’s Hospital Los Angeles Renown Health
Children’s Hospital of Philadelphia Roswell Park Comprehensive Cancer Center
Children’s Hospital of Orange County Rush University System for Health
Children’s National Hospital RWJ Barnabas Health
ChristianaCare Saint Luke’s Health System (Kansas City, MO)
Cincinnati Children’s Hospital Medical Center SCL Health
City of Hope Scripps Health
Cleveland Clinic Sentara Healthcare
CommonSpirit Health Sharp HealthCare
Community Health Systems Southwestern Health Resources
Cone Health Spectrum Health
Cooper University Health Care SSM Health
Dana-Farber Cancer Institute St. Elizabeth Healthcare
Dartmouth-Hitchcock Health St. Jude Children’s Research Hospital
Duke Health St. Luke’s Hospital (St. Louis)
Einstein Healthcare Network Stanford Medicine
El Camino Health Sutter Health
Emory Healthcare Temple Health
Geisinger Texas Health Resources
Hackensack Meridian Health The Christ Hospital Health Network
HCA Healthcare The Ohio State University Wexner Medical Center
HonorHealth The University of Texas MD Anderson Cancer Center
Inspira Health ThedaCare
Intermountain Healthcare TriHealth (Cincinnati)
Jefferson Health Trinity Health
John Muir Health Tufts Medical Center
Johns Hopkins Medicine UC Davis Health
Kaiser Permanente UC Health (CINCINNATI)
Keck Medicine of USC UC San Diego Health
LifePoint Health UCHealth
Lurie Children’s UChicago Medicine
Main Line Health UCI Health
MarinHealth UCLA Health
Mass General Brigham UCSF Health
Mayo Clinic UNC Health
MedStar Health University Hospitals (Cleveland)
Memorial Health System (Illinois) University of California Health
Memorial Hermann University of Iowa Health Care
Memorial Sloan Kettering Cancer Center University of Maryland Medical System
MemorialCare (Southern California) UT Southwestern Medical Center
Mercy Vanderbilt Health
Michigan Medicine Virtua Health
Moffitt Cancer Center Washington Hospital Healthcare System
Mount Sinai Health System WellSpan Health
National Jewish Health

About us:  is a collaboration of 116 leading health systems representing thousands of hospitals across the U.S. joining together to create messages for the betterment of communities they serve. The impetus for this, and other public service campaigns to follow, came from a group of health care marketing and communications executives meeting for a decade and reengaged weekly since the COVID-19 pandemic began. The goal is to share knowledge and experience, best practices, strategies and resources- knowing they can accomplish more together. Founded and led by Rhoda Weiss, Ph.D., Los Angeles-based national health care leader and consultant, the expanded coalition is partnering with Cleveland Clinic Chief Marketing and Communications Officer Paul Matsen and his team for this effort. Additionally, hospitals and health systems on a regional basis continue to come

together to send messages like these of prevention and safety, hope and healing, care and caring.