November 25, 2020/News Releases

More Health Systems Join National #MaskUp Campaign

Thousands of hospitals send a message to the public: Facemasks can slow the trend

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The number of health systems joining the national #MaskUp campaign encouraging Americans to stop the spread of COVID-19 by following safety guidelines continues to grow. A total of 123 health systems with hospitals numbering in the thousands are now united to help keep Americans safe and stem the pandemic.

The public service campaign is critical to the health and well-being of all Americans. It is a plea from healthcare professionals everywhere: wear a mask and follow other precautions to save lives and help get our country back on its feet. This message is critical as we are on the cusp of vaccine distribution that will take place over the next several months.

One of the public service video messages showing healthcare heroes makes the voices of those caring for our patients clear:

“You’ve called us heroes. But heroes don’t deserve this. We’ve fought hard to protect our communities. Month after month. Our shields are worn. Our resolve is being tested.
Yet we press on. Because we truly want to see this pandemic end. We put our lives on the line daily to keep you safe. So, do something for us. Wear. A. Mask.”

Every Mask Up
The science says it all. Masks work and they’ve helped slow the spread of COVID-19. Let’s #MaskUp and save lives together.

With the holidays upon us, it is crucial that everyone take precautions to slow the surging pandemic, including wearing masks and limiting contact with people who do not live in your home.

As some of the most trusted hospitals in the nation we know that continuing to take precautionary measures is tough. Here’s what we also know: The science has not changed. Masks slow the spread of COVID-19. Diligently washing our hands stops its transmission. And staying 6 feet apart from those we don’t live with makes it harder for the disease to spread too.

The number of positive cases, hospitalizations and deaths is increasing rapidly. According to the U.S. Centers for Disease Control and Prevention, nearing 15 million people have tested positive for COVID-19 resulting in deaths approaching the 300,000 mark as of Dec. 7.

If current trends continue, hospital leaders are increasingly concerned healthcare facilities will be overwhelmed as shortages of healthy caregivers make it difficult to handle a rapidly increasing number of patients. Unfortunately, this is already happening in parts of our country.

Every Mask Up
The science says it all. Masks work and they’ve helped slow the spread of COVID-19. Let’s #MaskUp and save lives together.

The CDC points to recent studies that have shown facemasks successfully limit spread of the COVID-19 virus, protecting those who wear them as well as those nearby. In addition to masking, the CDC suggests that everyone minimize the number of non-household contacts, maintain a physical distance of at least six feet, and limit the amount of time around others, especially while indoors and in poorly ventilated areas.

The next several months will be critical. Though there’s been positive news about vaccine development, widespread distribution is months away. Everyone must remain vigilant, take precautions, and follow public health orders. The country has reached a tipping point. The power to do what is right is in the hands of everyone everywhere.

To reach a broader audience, the campaign also includes messages on television, digital platforms, social media, online information, links to vital health resources and more. Regional health systems and hospitals in many communities across the nation are combining resources, demonstrating they are working together to get through this together.

Visit everymaskup.com to learn more about the campaign.

Here are the 123 health systems representing thousands of hospitals.

AdventHealth
Adventist Health
Nationwide Children’s Hospital
Nebraska Medicine
Advocate Aurora Health
Nationwide Children’s Hospital
Nemours Children’s Health System
Allegheny Health Network
Nationwide Children’s Hospital
NewYork-Presbyterian
Atlantic Health System
Nationwide Children’s Hospital
Northwell Health
Atrium Health
Nationwide Children’s Hospital
Northwestern Medicine
Avera Health
Nationwide Children’s Hospital
Norton Healthcare
Banner Health
Nationwide Children’s Hospital
Ochsner Health
Baptist Health Northeast Florida
Nationwide Children’s Hospital
OhioHealth
Baylor Scott & White Health
Nationwide Children’s Hospital
Oregon Health & Science University
Baystate Health
Nationwide Children’s Hospital
OSF HealthCare
Beebe Healthcare
Nationwide Children’s Hospital
OU Health
BJC HealthCare
Nationwide Children’s Hospital
PeaceHealth
Bon Secours Mercy Health
Nationwide Children’s Hospital
Penn Medicine
Boston Children’s Hospital
Nationwide Children’s Hospital
Penn State Health
Cedars-Sinai
Nationwide Children’s Hospital
Piedmont Healthcare
Centura Health
Nationwide Children’s Hospital
Providence
Children’s Hospital Los Angeles
Nationwide Children’s Hospital
Renown Health
Children’s Hospital of Philadelphia
Nationwide Children’s Hospital
Roswell Park Comprehensive Cancer Center
Children’s Hospital of Orange County
Nationwide Children’s Hospital
Rush University System for Health
Children’s National Hospital
Nationwide Children’s Hospital
RWJ Barnabas Health
ChristianaCare
Nationwide Children’s Hospital
Saint Luke’s Health System (Kansas City, MO)
Cincinnati Children’s Hospital Medical Center
Nationwide Children’s Hospital
SCL Health
City of Hope
Nationwide Children’s Hospital
Scripps Health
Cleveland Clinic
Nationwide Children’s Hospital
Sentara Healthcare
CommonSpirit Health
Nationwide Children’s Hospital
Sharp HealthCare
Community Health Systems
Nationwide Children’s Hospital
Southwestern Health Resources
Cone Health
Nationwide Children’s Hospital
Spectrum Health
Cooper University Health Care
Nationwide Children’s Hospital
SSM Health
Dana-Farber Cancer Institute
Nationwide Children’s Hospital
St. Elizabeth Healthcare
Dartmouth-Hitchcock Health
Nationwide Children’s Hospital
St. Jude Children’s Research Hospital
Duke Health
Nationwide Children’s Hospital
St. Luke’s Hospital (St. Louis)
Einstein Healthcare Network
Nationwide Children’s Hospital
Stanford Medicine
El Camino Health
Nationwide Children’s Hospital
Sutter Health
Emory Healthcare
Nationwide Children’s Hospital
Temple Health
Geisinger
Nationwide Children’s Hospital
Texas Health Resources
Hackensack Meridian Health
Nationwide Children’s Hospital
The Christ Hospital Health Network
HCA Healthcare
Nationwide Children’s Hospital
The Ohio State University Wexner Medical Center
HonorHealth
Nationwide Children’s Hospital
The University of Texas MD Anderson Cancer Center
Inspira Health
Nationwide Children’s Hospital
ThedaCare
Intermountain Healthcare
Nationwide Children’s Hospital
TriHealth (Cincinnati)
Jefferson Health
Nationwide Children’s Hospital
Trinity Health
John Muir Health
Nationwide Children’s Hospital
Tufts Medical Center
Johns Hopkins Medicine
Nationwide Children’s Hospital
UC Davis Health
Kaiser Permanente
Nationwide Children’s Hospital
UC Health (CINCINNATI)
Keck Medicine of USC
Nationwide Children’s Hospital
UC San Diego Health
LifePoint Health
Nationwide Children’s Hospital
UCHealth
Lurie Children’s
Nationwide Children’s Hospital
UChicago Medicine
Main Line Health
Nationwide Children’s Hospital
UCI Health
MarinHealth
Nationwide Children’s Hospital
UCLA Health
Mass General Brigham
Nationwide Children’s Hospital
UCSF Health
Mayo Clinic
Nationwide Children’s Hospital
UNC Health
MedStar Health
Nationwide Children’s Hospital
University Hospitals (Cleveland)
Memorial Health System (Illinois)
Nationwide Children’s Hospital
University of California Health
Memorial Hermann
Nationwide Children’s Hospital
University of Iowa Health Care
Memorial Sloan Kettering Cancer Center
Nationwide Children’s Hospital
University of Maryland Medical System
MemorialCare (Southern California)
Nationwide Children’s Hospital
UT Southwestern Medical Center
Mercy
Nationwide Children’s Hospital
Vanderbilt Health
Michigan Medicine
Nationwide Children’s Hospital
Virtua Health
Moffitt Cancer Center
Nationwide Children’s Hospital
Washington Hospital Healthcare System
Mount Sinai Health System
Nationwide Children’s Hospital
WellSpan Health
National Jewish Health
Nationwide Children’s Hospital

About us: www.everymaskup.com is a collaboration of 116 leading health systems representing thousands of hospitals across the U.S. joining together to create messages for the betterment of communities they serve. The impetus for this, and other public service campaigns to follow, came from a group of health care marketing and communications executives meeting for a decade and reengaged weekly since the COVID-19 pandemic began. The goal is to share knowledge and experience, best practices, strategies and resources- knowing they can accomplish more together. Founded and led by Rhoda Weiss, Ph.D., Los Angeles-based national health care leader and consultant, the expanded coalition is partnering with Cleveland Clinic Chief Marketing and Communications Officer Paul Matsen and his team for this effort. Additionally, hospitals and health systems on a regional basis continue to come

together to send messages like these of prevention and safety, hope and healing, care and caring.

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